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First, the high-end packaging scenery no longer, consumption regression rationality
With the continuous development of China's economy and the continuous updating of technology, the competitiveness of baking and cake packaging industry is continuously improving, and the scale of the industry is expanding. Thanks to the strong market demand in China, the baking and cake packaging industry in China has shown a healthy, fast and sustainable development trend. But by the impact of national policies, especially in the high-end market of high-end moon cake baking market no longer, as the representative of the high-end moon cakes excessive packaging market is shrinking, but in the end and high-end market affected by the policy, business is growing rapidly, and in the end in the exhibition of high-end products a large proportion of the exhibitors number and size increase of 2 times than the last, exhibiting high enthusiasm. The promotion of people's living standard and the importance of food safety are being paid more and more attention. Low end product companies reflect a sharp downward trend in sales and a decline in exhibitors' enthusiasm, and the low-end market is also shrinking. The new competition pattern of baking packaging is coming into being.
Two, small packaging growth faster, the future growth can be expected.
With the diversification of health consciousness enhancement and personal taste, many consumers to buy fresh baked bread in the bakery, a small snack baking share and single small package to meet consumer demand for special preferences can control the component and portable snacks, although with a higher cost per packet. It is expected that the form of small share packaging has a great development prospect.
Three. The packaging of baked food goes to "paper age"
The paper and paperboard packaging paper as base material, has the advantages of low cost, saving resources and easy machining, more environmental protection, no pollution, easy recovery and recycling etc.. In addition, with the progress of papermaking technology, paper material has been developed from the traditional single to variety and functional specialization. Packaging designers can properly use characteristics of paper material, perfect to create a stunning baking packaging paper. So baking food packaging into the paper packaging era. Paper packaging also provides security for the safety of baked food.
Four. The baking packaging is more creative, interesting, fashionable and practical.
The colorful packaging is baking Bakery Exhibition in a beautiful scenery, baking packaging is one of the most important fashion products.
In the future, baking packaging will be more closely integrated with baking products. With the development of three-dimensional specifications, colors and patterns, the baking and packaging will give full consideration to various needs such as product display and portability, and more practical, so as to increase the attractiveness of customers.